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The Top Have More HeadroomKey Takeaways from the Video: Best Business Advice: The top have more headroom—top performers have the most capacity for growth. Traditional Approach: Focused on improving middle and bottom performers through training, aggressive targets, and accountability. Initial Results: A 14% increase in sales, adding $3.5 million per quarter. Shifting Focus: Instead of…

The way we usually think about videos is that they aid the process of getting high-quality, subject-expert content from a client in a way that is quick and easy for the client. It’s all about the page SEO A video is a means of quickly creating natural language, original, experience-based, (written) content for a page.…

Read this article from Google to understand what constitutes content SPAM >>>>Google is now treating a lot of content as SPAM<<<< In Google Speak: “We’re enhancing Search so you see more useful information and fewer results that feel made for search engines.”   Key points: A lot of people have been generating a ton of…

Images For Ecommerce – Product Merchandising People new to e-commerce often underappreciate how many images they should upload to their stores. Using an example on Amazon, this video provides some simple product merchandising advice associated with how many and what type of images they should create and add to their store.   Images For Ecommerce…

Peefilter Principle Derivation – The PE Filter Principle (Passive Expertise Filter) – Pronunciation “peefilter” Definition: A person hires an expert but does not listen and make use of their advice People passively filter out ‘paid for’ expertise because it is hard work to learn and change Often only 10% – 20% of the advice absorbed…

Looking to Hire an SEO Specialist but Finding it Difficult to Land the Real Talent? How to Get SEO Success, SEO Talent & SEO Execution Why is it so difficult to hire a good SEO specialist? If someone has real SEO talent, they are likely to be a bit like me. You cannot afford me…

Original Question “I recently discovered that one of the contact forms on my website is not working. How can I make sure they are always working correctly?” Short Answer Testing them yourself on a regular basis is the only surefire way to do this.   Background: The following talks about websites that are specifically built…

This article is written for our clients who want to create their own videos to enable us to add the most effective form of fresh content to their website. We have used one specific niche for our examples. We have done this to help you understand how the different formats look and are implemented. These…

Objective Tests We’ve run quite a lot of paid advertising campaigns for clients on Yelp, Houzz, and others over the last 2-3 years. We did them mostly as tests to see if we could identify significant ROI-orientated results from the investment. The bottom line is that if we saw our clients get more back in…

Standard Managed Hosting – Cost Our managed hosting charge for most WordPress sites is just $47 a month. Clients that pay annually upfront, get a one-month discount, so you only pay for 11 months. This rate applies to most straightforward websites that have a limited number of static pages. Usually, this means less than 50…

Ah, interesting question… There are now tons of TLDs (Top-Level Domains) like .vegas .realty .realestate and so on. In general here is what we find. Funky TLD’s are often associated with spam emails or spammy type sites .com seems to be taken more seriously by both people that search the web and the search engines.…

Over the past year or so we have seen a number of our clients have various types of problems with their email accounts. A common reason we see these problems is that they get hacked. The most common reason they get hacked is that people insist on continuing to use extremely easy-to-hack passwords! Your Email…

Update 20th May 2018: So, how does this affect American businesses? “The truth is that no one really knows how GDPR will be enforced on American soil, and we likely won’t know until we see the first test case” The First Practical, Commercial-grade Solution “U.S. companies without much business in the EU will technically be…

Is This You? We offer: Ability to work from home A job you can turn into a career without climbing the corporate ladder Actually using your intelligence to make a difference in a company, rather than just performing a task in a factory line We are growing! Holistic Web Presence is based in Utah and…

Ecommerce SEO Case Study Video Transcription Ecommerce SEO Case Study – Sales up, margin up. Tim Barrie from Holistic Web Presence here. I guess this is what every company wants is to see a result like this by working with an SEO company. To that end, I put this together as a mini case study,…